Potato Chip Perfection

Our masterpiece, from the farm to your table.

Meet our
Wise Guys

The classic american snacks

95 years of making enjoyable family snacks

Built from the ground up, Wise is an honest, family-focused business that is committed to making real snacks for real people. Wise snacks are made to enjoy with friends and family - wherever life takes them.

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A long time ago

Headquartered in Berwick, PA Wise® has been making real snacks with high quality ingredients for over 90 years.


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In the
kitchen
with wise

Wise® snacks are great on their own and with dips. But they also make for delicious ingredients in classic recipes. Whether you need an appetizer, side dish or main dish and beyond, Wise has come up with delicious recipes using your favorite snacks.

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Tomato Eggplant Side Dishes

Puff Pastry Cheez Spirals

Pumpkin Queso with Chorizo Dip

White Cheddar Chicken Finger and Fries

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Cheez Doodles
Popcorn
Wise Potatos
Ridgies

PERFECT PAIRINGS: POPCORN AND WINE

Popcorn and wine are the new key ingredients in the recipe for rest and relaxation, and for a perfect night in. Discover your favorite crunching and sipping combinations curled up on the couch savoring the luxury of taste. See more

20 SPRING PICK-ME-UPS
 

You might be needing these right about now. We did. And putting this together put us in the right frame of mind. We’re going to make it through winter like we always do. And the best is yet to come. See more

 

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Cheez Doodles
Potato Chips
Popcorn
Ridgies
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