Potato Chip Perfection

Our masterpiece, from the farm to your table.

Meet our
Wise Guys

The classic american snacks

95 years of making enjoyable family snacks

Built from the ground up, Wise is an honest, family-focused business that is committed to making real snacks for real people. Wise snacks are made to enjoy with friends and family - wherever life takes them.

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A long time ago

Headquartered in Berwick, PA Wise® has been making real snacks with high quality ingredients for over 90 years.


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In the
kitchen
with wise

Wise® snacks are great on their own and with dips. But they also make for delicious ingredients in classic recipes. Whether you need an appetizer, side dish or main dish and beyond, Wise has come up with delicious recipes using your favorite snacks.

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Baked Egg and Potato Boats Main Dishes

Butterscotch Chocolate Potato Chip Cookies

Marshmallow Cake PopCorn

Asparagus with Green Onion Buttermilk Dressing Side Dishes

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WHY KINDNESS NEVER GOES OUT OF STYLE

We heard a story the other day that warmed our slightly world-weary hearts. A fifth grade teacher asked her class to take out three sheets of paper and cut them into 24 roughly equal squares. Each one of those squares represented a person in class. With pens in hand,... See more

LIVE INTENTIONALLY
 

Does this sound like another overblown, good-on-paper New Year’s Resolution? To live intentionally. Maybe. When we ran it by a friend, he said, “As opposed to living accidentally.” Well, yeah. See more

 

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