Potato Chip Perfection

Our masterpiece, from the farm to your table.

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Meet our
Wise Guys

The classic american snacks

The classic american snacks

95 years of making enjoyable family snacks

Built from the ground up, Wise is an honest, family-focused business that is committed to making real snacks for real people. Wise snacks are made to enjoy with friends and family - wherever life takes them.

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Our history

A long time ago

Headquartered in Berwick, PA Wise® has been making real snacks with high quality ingredients for over 90 years.


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In the
kitchen
with wise

Wise® snacks are great on their own and with dips. But they also make for delicious ingredients in classic recipes. Whether you need an appetizer, side dish or main dish and beyond, Wise has come up with delicious recipes using your favorite snacks.

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Latest recipes

Brownie Hearts

Puff Pastry

Kettle Cooked

Butterscotch Chocolate

Fresh
news

Facebook pages

Wise Foods
Cheez Doodles
Popcorn
Wise Potatos
Ridgies

STICKY SITUATIONS

Little white lies were invented for sticky situations. Right? OK, maybe not. But sometimes we find ourselves between a rock and a hard place and we really just wish we could, you know, summon a rock crusher or be magically airlifted out of Dodge.

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Mouth Puckerring, Intensity and Crunch with every bite
Wise Foods On Facebook

THINGS YOUR MOTHER NEVER TOLD YOU
 

We don’t care if you’ve read What to Expect, A Girlfriend’s Guide, BabyCenter and every blog on pregnancy and motherhood (actually we do, good for you), no one tells you how becoming a mother will change everything. And we mean everything.

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Wise Beef Barbacoa Tacos
The break you need to take

 

Check out
our products
websites

CHEEZ DOODLES Cheez Doodles
Potato Chips Potato Chips
Popcorn Popcorn
Ridgies Ridgies
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