The WISE Tradition Grows
It all began with a potato chip. And since 1921, the hard work
and hand-cut legacy of Earl Wise, Sr. lives on in the same
Pennsylvania town where he sold his first batch. Today, more than
850 employees in Berwick, PA and across the United States are
committed to making the highest quality snack foods for loyal
customers like you.
As more people discover Wise snacks, the company has searched
for new ways to grow and serve customers around the world. That's
why as of 2013, we are proud to join Arca Continental, the
second-largest Coca-Cola bottler in Latin America (4th largest in
the world) and its family of trusted brands, including Coca Cola,
Bokados, Topitos, Tortolines and more.
Through it all, Wise will remain committed to what you want -
classic snack foods, twists on old favorites and introductions of
exciting new flavors, all made with care from the highest quality
ingredients. It all comes back to the potato chip. And that's why
Wise will stick with what's always worked - making real snacks for
real people, made to be enjoyed with family and friends.
Who is Arca Continental?
Arca Continental distributes and sells non-alcoholic beverages
under the Coca-Cola Company brand. Formed in 2011 through the
merger of Embotelladoras Arca and Grupo Continental, Arca
Continental became the second-largest Coca-Cola bottler in Latin
America and one of the largest in the world. Headquartered in
Monterey, Mexico, the Company serves more than 53 million consumers
in Northern and Western Mexico, Ecuador and Northern Argentina.
Arca Continental also produces and distributes Bokados brand snack